Fashion PR with political message

   Katy Perry, American singer, 27, was dressed in a gorgeous gown printed with Chinese political slogan, 緑色経済, meaning "green economy" at American Music Award. It is making buzz especially among Chinese people mocking and criticizing her choice of the dress, according to The Daily Telegraph and The Mail Online. There are lot of questions coming up. Why does she dare to carry the slogan? Does she know the meaning? What is the benefit for her?

   The dress is designed by Vivienne Westwood. On her official website about her spring/summer 2012 collection she writes;
   "The collection has 3 main influences : China, because I hope their traditional wisdom and experience from a culture going back to Confucius may help us to save the planet; the desert because of climate change; and 17^th century corsets."
   Then she reveals that the slogan was written by a Chinese official in his calligraphy. She met Mr Wang in Nairobi working with United Nations and was inspired by the slogan implying sustainability. For Westerners, any Chinese characters look so cool especially if it means good for environment.
   However, looking at the environmental situation and rapid growth in China, how can you say it's green?
   I don't think just one dress will destroy the reputation of Katy and Ms Westwood badly, but it's good for celebrities to stay politically neutral because they are supported by fans in every political beliefs. Some people may have already tagged her with pro-communism. If I were in charge of managing Katy, I would have been upset.